A leading-edge research firm focused on digital transformation. Good Subscriber Account active since Shortcuts. Account icon An icon in the shape of a person's head and shoulders. It often indicates a user profile. Log out. Foursquare's collection of data, built over five years of users reporting their position back to the company, now covers 60m locations from museums to mausoleums.
It uses an individual's history to build a profile of the sort of places they are likely to enjoy visiting, and employs location-awareness to offer suggestions even when the app isn't open.
Those can be disabled, but are smartly-applied enough that you won't want to. The early Foursquare was a victim of its own success. Before it was acquired by Google in , and eventually succeeded by Google Latitude, Dodgeball allowed users to use text messages to share their location with each other. At its best, it allowed for a sort of proprioception of friendship: users always knew where they could go to find the people who they knew and liked, and were free to hang out.
Foursquare launched in with a similar idea. Users would check-in to a location, and then the app would share that info with friends. A layer of gamification on top ensured that users would be even more likely to share their location, awarding points for checking in, and giving the title of "mayor" to the person who had checked in most in a single location.
And it turns out they were interesting for, like, years instead of months or weeks," Crowley says. Account Profile. Sign Out. Foursquare check-ins in New York City. Photo: Courtesy of Foursquare. Tags: foursquare technology apps business data privacy checking in social media More.
Most Viewed Stories. Goldbugs were screaming about inflation for years. Most Popular. Black Republicans who share strongly conservative views can paradoxically appeal to white racists as exceptions that prove their so-called rules. In a bad echo of the last Republican primary, the former New Jersey governor seems to be picking a fight with Trump that he will lose. Besides that, Foursquare team tests a new type of bot app, Marsbot which offers hints and advices before being asked about the best places for users.
After combining social network features with location — based services, you will say that the app obtained it is a sure success from the start.
And this is true. But additional factors come to improve the entire evolution of Foursquare converting it into an amazing experience. If the app brings a huge number of benefits for the ones who use it, then there is no reason to uninstall it. When you want to build a new app think about providing these valuable elements for your customers and you can be sure that you will win them forever.
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